Sixteen Major League Baseball Teams and Ballparks Seek Cupholder Sponsors
Sports Media, Inc. released the names of Major League Baseball teams and ballparks that are seeking cupholder sponsors for the 2004 season. Sponsors are expected to enter into multi-stadium, multi-year deals. Sports Media expects to sell out by the end February to meet Major League Baseball’s opening day.
Lake Forest, IL (PRWEB) January 18 2004--Sports Media, Inc. released the
names of Major League Baseball teams and ballparks that are seeking cupholder
sponsors for the 2004 season. Sponsors are expected to enter into multi-stadium,
multi-year deals. Sports Media expects to sell out by the end February to meet
Major League Baseball’s opening day.
Dan Kosth, of Sports Media, said
“the cupholder sponsorship is a great branding opportunity. The fan is within
arms reach and exposed to the ad space for up to 3 hours. It’s the only ad in
the ballpark that provides a valuable service to the fan and a convenient place
for there beverage. It’s the perfect example of Experiential Marketing. There
are also minor league facilities available nationwide, so companies of any size
can enter the game.”
Sixteen teams are seeking sponsors, packaged by
Sports Media. These sponsorship packages consist of 150,000 seats and up, with
value added services like ticket packages, public service announcements,
hospitality events, kid’s clinic and player appearances. 3D souvenir cups for
concession use are also available with active players listed along side sponsors
brand. A complete list of value added services can be obtained at the Sports
Media website; www.buysportsmedia.com
The Cupholder Sponsorship and
advertising medium has proven to be one of the most appealing and effective ways
to reach new customers and build your brand. Cupholders offer high visibility
and exposure; you have a captive audience for a minimum of 2 to 4 hours per
event. Cupholders build relationships directly with consumers, team, facility
and other sponsors.
It's a great place to gain media attention. With
multiple impressions initiated by beverage consumption, sponsors will have the
ability to further reach consumers creating brand loyalty and additional
promotional campaigns. Cupholders offer cost saving multi-facility sponsorship
through one-stop shopping along with other valued added services.
The
teams lacking cupholders and/or sponsors are; Arizona Diamondbacks, Atlanta
Braves, Baltimore Orioles, Chicago White Sox, Cleveland Indians, Florida
Marlins, Houston Astros, L.A. Dodgers, Minnesota Twins, Montreal Expos, Oakland
Athletics, Pittsburgh Pirates, San Diego Padres, St. Louis Cardinals, Tampa Bay
Devil Rays and Texas Rangers. Online media kits are available on the company’s
web site or by calling (877) 266-0042.
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Source : http://www.prweb.com/releases/2004/1/prweb99253.htm