Zensah™ Named Official Base Layer of Florida Coast to Coast Adventure Race
Innovative Base Layer keeps Adventure Racers cool, light, dry and comfortable over rugged terrain
Miami, FL (PRWEB) April 20, 2005 -- Zensah™ Performance Apparel (www.zensah.com) the
originator of seamless performance apparel, was named the official base layer of
the Florida Coast to Coast (Florida C2C) Adventure Race. The need for efficient
base layers takes on great importance when adventure racers go for days with out
sleep in rugged terrain. Racers need a versatile base layer which can endure
multiple environments, and elements.
“As a racer myself I understood the
immediate value which Zensah™ Performance Apparel provides, and I was impressed
with the technical aspects and comfort of the Zensah™ base layer,” says Elias
Jimenez, Director of Florida C2C. “The seamless compression shirts, and
anti-bacterial fibers are ideal for adventure racers,” says Ryan Oliver Director
of Marketing. “Adventure racers need functional gear which they can depend on.
Our base layers will eliminate chafing, and provide extra comfort giving
competitors an edge. The silver ions embedded in Zensah™ Fabric help regulate
body temperature keeping racers cool when its hot and preserving body warmth
when the temperature drops. We are thrilled that Florida C2C has recognized our
technology.”
The Florida Coast to Coast Adventure Race will be held on
Memorial Day weekend, May 27-30, 2005. The race will start in the Sarasota area
and culminate somewhere in the Florida Keys. The 3-day adventure race will cover
over 300 miles with the top five elite teams vying for a $15,000 cash
purse
About Zensah Performance Apparel ™: Zensah™ Performance Apparel,
the originator of seamless compression apparel, is dedicated to developing
technical performance apparel and sportswear. For more information please visit
www.zensah.com
About Adventurous Concepts: Florida’s longest
running organization dedicated to creating, producing, and marketing adventure
races in the state of Florida. More information about the Florida Coast to Coast
Adventure Race may be found at www.AdventurousConcepts.com.
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Source : http://www.prweb.com/releases/2005/4/prweb231303.htm