Platinum Television Group Announces Affiliation with Green Seal Environmental Protection Group CEO Named to Advisory Board of “Business & Beyond”
Green Seal, an independent, non-profit organization that strives to achieve a healthier and cleaner environment by identifying and promoting products and services that cause minimal toxic pollution and waste, conserve resources and habitats, and minimize global warming and ozone depletion.
Deerfield Beach, FL (PRWEB) May 7, 2005 -- Platinum Television Group, a
leading producer of educational programming, is proud to announce a partnership
with Green Seal, an independent, non-profit organization that strives to achieve
a healthier and cleaner environment by identifying and promoting products and
services that cause minimal toxic pollution and waste, conserve resources and
habitats, and minimize global warming and ozone depletion.
Dr. Arthur B.
Weissman, president and CEO of Green Seal, will immediately join the Advisory
Board of PTG’s well-received show “Business & Beyond,” a 30-minute show
aired nationally on National Geographic as well as on regional cable networks.
Weissman will also open each show by introducing the companies chosen to appear
on the segments.
Green Seal, based in Washington, D.C., has no financial
interest in the products that it certifies or recommends nor in any manufacturer
or company--its evaluations are based on state-of-the-art science and
information using internationally recognized methods and procedures. Thus, Green
Seal provides credible, objective, and unbiased information to direct the
purchaser to environmentally responsible products and services.
Business
& Beyond will produce a special five-part series on “Environmentally
Favorable Companies,” in conjunction with Green Seal. “We are excited to present
such important options to our TV audience, the informed and discriminating
viewers of Business & Beyond,” said Walter Burton, vice president of
Platinum Television Group. All featured guests are the subject of a
five-to-seven minute segment written in feature-story format and presented in a
visually exciting way. The show will air during the third or fourth quarter of
2005.
In addition to the broadcast exposure of network airings—nationally
on National Geographic, RNN--PTG offers unique media publicity options to
enhance the series. Press releases announce the featured guests in prime spots
on the Internet. Company logos are featured in full-page ads for the shows in
relevant and prominent national magazines with wide circulations.
Since
its founding in 1989, Green Seal has certified over 400 products and services,
including those of 3M, Rochester Midland, General Electric, Sherwin-Williams,
Panasonic, Trane, Carrier, and Pittsburgh Paints. Green Seal has issued
environmental standards covering over 40 major categories of products and
services which can be certified.
Green Seal also has programs giving
technical assistance to all levels of government in their purchasing,
operations, and facilities management; providing technical reports and specific
brand recommendations to institutional purchasers; and working with the
international ecolabeling community to promote greener production and
purchasing. Green Seal is currently in a long-term project with hotels and
motels to green their operations and purchasing, and now includes certification
of specific properties. The highly desirable Green Seal provides a marketing
advantage, for it identifies a product as environmentally preferable, and the
Green Seal Certification Mark is protected under Federal law.
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Source : http://www.prweb.com/releases/2005/5/prweb237376.htm