Predatorial Advertising Acquires FlyFishStore.Com Domain Name
Colorado Springs, Colorado, May 9, 2005. Predatorial Advertising Associates L.L.C., a provider of niche internet-based business services for the fishing, hunting, sports and outdoor industries, today announced that it has acquired the domain name FlyFishStore.Com
(PRWEB) May 11, 2005 -- Although the transaction did not include any website
content, Predatorial Advertising plans on developing a site to help promote
their online retailer clients. They believe the highly relevant domain name will
add to their network of fishing, hunting, sports and outdoor websites that
receive an average of over 1.2 million unique visitors monthly. This traffic is
generated from a very targeted portfolio of Web properties, or Internet domain
names, which are commercially-relevant search terms in many of the Internet's
most popular fishing, hunting, sports and outdoors categories. Key vertical
categories include: fishing tackle, hunting equipment, fishing and hunting
information, fishing and hunting related travel, fishing guide services, hunting
outfitters, lodges, resorts, and outdoor recreation. Many of the domain names
are complimented with highly user friendly, relevant content which builds return
traffic and increases search engine listing potential, creating equity in the
domain name to potential clients of Predatorial Advertising. The online user
traffic is primarily monetized with sponsorship, banner advertising,
pay-per-click listings, and affiliate programs that are relevant to the Web
property.
Predatorial Advertising believes that the FlyFishStore.Com
will build on its existing portfolio of Internet domain names, and websites and
that it will offer their clients an excellent opportunity to promote their
related products and or services on another very targeted website.
A
report by the American Sport fishing Association details how forty-five million
American’s spent more than $42 billion on fishing tackle, trips and related
services in 2001 with each angler spending an average of $1,046 on fishing. In
addition, more than one million jobs are related to sport fishing, accounting
for more than $30 billion in wages.
"With today's acquisition, we are
continuing our commitment to connect outdoor related retailers with targeted
customers in one of the fastest growing online marketplaces. " said Michael
Hodgdon, Predatorial Advertising Chairman and Chief Operations Officer. "As we
continue to expand our network of outdoor related sites we increase the reach of
our client advertisers and create equity in web properties that offer
advertising, leasing or purchasing options for our clients."
"By
targeting highly relevant and broad search term domain names and web sites for
acquisition we hope to strengthen our position as the outdoor companies best
choice for reaching consumers on the Internet" said Hodgdon. "This domain name
meets many of our key acquisition criteria, and has specific catalysts for
growth."
Financial details regarding the acquisition were not available
at the time of this release.
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Source : http://www.prweb.com/releases/2005/5/prweb238476.htm
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