SportingGoods.com Takes the Stress out of Shopping for All Sporting Goods Products Online
Sports enthusiasts are enjoying the ease and convenience of shopping for sporting goods products and apparel at SportingGoods.com, a new Sporting Goods internet mall. Through an exclusive concept of the Advanced Shopping Network, customers have the ability to shop in the specific department of their sport in a variety of Top Sporting Goods stores without having to do separate internet searches or having to leave the SportingGoods.com mall.
(PRWEB) June 18, 2005 -- SportingGoods.com believes that shopping on the
internet should not be difficult. The site offers a new ‘mall within a mall’
concept that gives shoppers the ability to easily enter and explore the specific
departments of the top Sporting Goods stores in the sport they have an
interest.
That could sound complicated, but on entering the
SportingGoods.com site, it becomes quickly evident how simple the site is to
navigate. Shoppers pick from any of over 60 product categories, from Archery to
Yoga, and they are then taken to a separate ‘mall’ where they can enter a
variety of top Sporting Goods stores in the specific sports category they have
chosen. Shoppers are then able to easily navigate from store to store in that
category.
Another benefit SportingGoods.com offers its customers is a
complimentary Members Club where they will receive email notification of timely
sales events and specials in the sports they have an interest. President, Larry
Moses, stated “We know that our customers are busy and are already
‘over-marketed’ by internet offers. Because of that, we are very careful to send
communications that are specific to the sports they have designated. If they are
interested in ‘Golf’ and ‘Baseball’, Golf and Baseball special offers and
discounts are the only notifications they will receive from us. In addition, we
place the offer in the subject line so that our customers can quickly delete
those they have no interest in.”
It’s not just those who are new to
shopping online who are enjoying the ease of use at SportingGoods.com. Seasoned
internet shoppers are enjoying it as well, which is why the site is quickly
becoming a favorite among all sports enthusiasts.
Consumers can access
the site at http://www.sportinggoods.com. Sporting goods or sports
specialty stores are also invited to apply to be a part of this mall by
contacting SportingGoods.com through the website.
# # #
Source : http://www.prweb.com/releases/2005/6/prweb252106.htm