Announcing the Launch of CoastalSailing.net - an Online Resource Dedicated to the Joy of Sailing
White Seahorse, Inc. has announced the launch of CoastalSailing.net, a free online resource dedicated to the sheer joy of sailing in whatever form it takes, including day sailing, racing, and cruising. The website provides monthly feature articles on topics of importance to all sailors, information on local cruising destinations and stories. It also provides access to racing news and results as well as major yachting events. It is the first website to cohesively address all sailing activities and provide easy access to local resources.
Mahwah, NJ (PRWEB) April 19, 2005 -- White Seahorse, Inc. has announced the
launch of CoastalSailing.net, a free online resource dedicated to the sheer joy
of sailing in whatever form it takes, including day sailing, racing, and
cruising. The website provides monthly feature articles on topics of importance
to all sailors, information on local cruising destinations and stories. It also
provides access to racing news and results as well as major yachting events. It
is the first website to cohesively address all sailing activities and provide
easy access to local resources.
“As we continue to build content, we
will always emphasize the joy of sailing. CoastalSailing.com will soon be
recognized as a primary resource providing practical information relevant to
those venturing out on their first sail as well as noteworthy information for
seasoned veterans,” explained Daria Blackwell, President of White Seahorse Inc
and Chief Content Officer for CoastalSailing.net. “We hope to create a community
– a virtual sailor’s net – where those who know what it means to be out there
ignite the passion and share experience with those who dream to be out there,
too. The more people we get involved, the more likely our sport is to thrive. We
invite local clubs and other establishments to send us their news, including
race announcements and results, lectures, and events. We intend to publish all
appropriate content. CoastSailing.net will serve as an outlet for qualified
organizations that either do not currently have online capabilities, or would
like their information disseminated to a wider audience.”
The provided
sailing resources include in-depth articles on seamanship topics, lists and
reviews of books on local coastal cruising destinations, movie reviews,
quarterly magazine synopses, restaurant lists, and useful website links.
CoastalSailing.net will also provide overviews of products that have been tested
by the staff and proven to be superior, innovative, or just plain exceptional
for boating applications.
“Every one of us has gone through an
experience from which we’ve learned a lot, whether it’s a safety, performance,
seamanship, or product experience,” recounts Alex Blackwell, Executive Vice
President in charge of Development for CoastalSailing.net as well as designer
and webmaster for the website. “We see a need to publish these experiences as a
repository for all to share. I can’t tell you how frustrating it has been to
find information about such simple things that every sailor needs. The web is a
perfect medium for unlimited storage and access. CoastalSailing.net will provide
that resource.”
“CoastalSailing.net is meant for the sailor who is
passionate about getting out on their boat and seizing every moment in his or
her own local waters,” emphasizes Ms. Blackwell. “The website is not targeted at
the live-aboard who is planning a circumnavigation.” “CoastalSailing.net will
also tackle issues of importance to the environment in which we sail, and
provide access to environmentally active non-profit groups to educate the
sailing community,” adds Mr. Blackwell. “There are aspects of sailing that bind
us all together, whether we are primarily racers or primarily cruisers. That’s
our emphasis.”
The idea originated when Alex and Daria were called upon
continually to answer questions from friends about “how to manage things” like
anchoring overnight, finding out about racing events, and learning about
destinations to visit. Their experience as webmasters of the celebrated American
Yacht Club website, caused them to expand their thinking to provide the sailing
community at large with a broader web resource.
About White Seahorse,
Inc.
White Seahorse, Inc. (www.whiteseahorse.com) is a privately-held company dedicated
to developing resources and products for the coastal environment, both land and
sea. Products developed by the company include the online resource
CoastalSailing.net, the Coastal Sailing Logbook, “Joy of Coastal Sailing”
(estimated publication date 2006), “The Oyster Cookbook” and other
print-on-demand publications and publication services. White Seahorse, Inc. is
also a reseller of select product lines featured on Coastal-Sailing.net.
Although initially concentrating on northeast coastal waters, plans for
CoastalSailing.net include expansion across the entire North American and
European continents, facilitating shared content while customizing for local
needs. A Coastal Sailing Club (CSC) is also planned. Members will be provided
with preferred benefits including discounts for merchandise and services of
local merchants. Anyone interested in advertising or franchise opportunities
should contact Daria or Alex Blackwell at 201-512-1700 or visit the website at
www.coastalsailing.net. Articles and photographs can be
submitted for consideration electronically via an upload page on the website.
Daria and Alex Blackwell are experienced sailors, with a total of more
than 70 years’ of sailing between them (and they are not that old). They have
owned a succession of boats, as most boaters’ do, graduating to their current
passion, s/v Aleria, a Bowman 57 cutter-rigged ketch built in England in 1976.
Both Daria and Alex have significant corporate management and marketing
experience: Daria as former President of Bozell Global Healthcare and
Dugan/Farley Communications, major advertising agencies focused on healthcare,
Alex as partner and VP of Starnet Media Group (www.starnet-media.com), a
marketing and media production company based in Allendale, New Jersey. Alex and
Daria are members of American Yacht Club, and developed the website, www.americanyc.com, recognized as one of the top yacht club
websites in the world, which generates more than 25,000 unique and qualified
visits every month in its third year after launch.
Coastal
Sailing
Division of White Seahorse, Inc.
PO Box 726, Mahwah, NJ
07430
201-512-1700, e-mail protected from spam bots
Contact: Daria
Blackwell, President
White Seahorse Inc
Phone: 201-512-1700
Fax:
201-512-3291
Email: e-mail protected from spam bots
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Source : http://www.prweb.com/releases/2005/4/prweb230770.htm